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NASDAQ:AAPL

Apple (AAPL) Price Target & Analyst Ratings

$177.79

-0.18 (-0.10%)

(As of 08/11/2023 08:47 PM ET)

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Today's Range: $176.55
▼
$178.62
50-Day Range: $177.79
▼
$196.45
52-Week Range: $124.17
▼
$198.23

Volume: 52.04 million shs
Average Volume: 61.48 million shs
Market Capitalization: $2.78 trillion

P/E Ratio: 29.88
Dividend Yield: 0.54%
Price Target: $198.86

Apple Consensus Rating and Price Target (2023)

MarketBeat calculates consensus analyst ratings for stocks using the most recent rating from each Wall Street analyst that has rated a stock within the last twelve months. Each analyst's rating is normalized to a standardized rating score of 1 (sell), 2 (hold), 3 (buy) or 4 (strong buy). Analyst consensus ratings scores are calculated using the mean average of the number of normalized sell, hold, buy and strong buy ratings from Wall Street analysts. Each stock's consensus analyst rating is derived from its calculated consensus ratings score (0 to .5 = Strong Sell, .5 to 1 = Sell, 1 to 1.5 = Reduce, 1.5 to 2.5 = Hold, 2.5 to 3.0 = Moderate Buy, 3.0 to 3.5 = Buy, >3.5 = Strong Buy). MarketBeat's consensus price targets are a mean average of the most recent available price targets set by each analyst that has set a price target for the stock in the last twelve months. MarketBeat's consensus ratings and consensus price targets may differ from those calculated by other firms due to differences in methodology and available data.

Consensus Analyst Rating

Moderate Buy
Based on 35 Analyst Ratings

Consensus Analyst Price Target

$198.86
11.85% Upside

High Prediction	$240.00
Average Prediction	$198.86
Low Prediction	$54.00

Type	Current 8/14/22 to 8/14/23	1 Month Ago 7/15/22 to 7/15/23	3 Months Ago 5/16/22 to 5/16/23	1 Year Ago 8/14/21 to 8/14/22
Consensus Rating	Moderate Buy	Moderate Buy	Moderate Buy	Moderate Buy
Strong Buy	0 Strong Buy rating(s)	0 Strong Buy rating(s)	0 Strong Buy rating(s)	1 Strong Buy rating(s)
Buy	26 Buy rating(s)	24 Buy rating(s)	27 Buy rating(s)	22 Buy rating(s)
Hold	9 Hold rating(s)	7 Hold rating(s)	4 Hold rating(s)	7 Hold rating(s)
Sell	0 Sell rating(s)	2 Sell rating(s)	2 Sell rating(s)	2 Sell rating(s)
Consensus Price Target	$198.86	$181.25	$174.26	$178.74
Predicted Upside	11.85% Upside	10.85% Upside	11.96% Upside	14.21% Upside

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AAPL Analyst Ratings By Month

The chart below shows how a company's ratings by analysts have changed over time. Each bar represents the previous year of ratings for that month. Within each bar, the sell ratings are shown in red, the hold ratings are shown in yellow, the buy ratings are shown in green, and the strong buy ratings are shown in dark green.

AAPL Price Targets by Month

The chart below shows how a company's share price and consensus price target have changed over time. The dark blue line represents the company's actual price. The lighter blue line represents the stock's consensus price target. The even lighter blue range in the background of the two lines represents the low price target and the high price target for each stock.

Apple Stock vs. The Competition

Type	Apple	Computer and Technology Companies	S&P 500
Consensus Rating Score	2.74	2.55	2.48
Consensus Rating	Moderate Buy	Moderate Buy	Hold
Predicted Upside	11.85% Upside	1,935.02% Upside	324.28% Upside
News Sentiment Rating	Neutral News	Positive News	Positive News

Historical Target Prices and Ratings

Rating

Upside/Downside

Action

Time Frame

Start Date

End Date

Show

Export to Excel

Date	Brokerage	Analyst Name	Action	Rating	Price Target	Upside/Downside on Report Date
8/4/2023	Canaccord Genuity Group Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target	Buy ➝ Buy	$185.00 ➝ $205.00	+10.81%
8/4/2023	Jefferies Financial Group Subscribe to MarketBeat All Access for the recommendation accuracy rating		Lower Target	Buy	$225.00 ➝ $220.00	+19.10%
8/4/2023	Oppenheimer Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target	Outperform	$195.00 ➝ $220.00	+19.10%
8/4/2023	Wedbush Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target	Outperform	$220.00 ➝ $230.00	+23.75%
8/4/2023	Needham & Company LLC Subscribe to MarketBeat All Access for the recommendation accuracy rating		Reiterated Rating	Buy ➝ Buy	$195.00	+2.00%
8/4/2023	Citigroup Subscribe to MarketBeat All Access for the recommendation accuracy rating		Reiterated Rating	Buy ➝ Buy	$240.00	+25.54%
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8/4/2023	Raymond James Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target	Outperform ➝ Outperform	$180.00 ➝ $200.00	+4.62%
8/4/2023	Rosenblatt Securities Subscribe to MarketBeat All Access for the recommendation accuracy rating		Downgrade	Buy ➝ Neutral	$198.00	+3.57%
8/4/2023	Morgan Stanley Subscribe to MarketBeat All Access for the recommendation accuracy rating		Lower Target	Overweight ➝ Overweight	$220.00 ➝ $215.00	+12.47%
8/4/2023	Barclays Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target	Equal Weight ➝ Equal Weight	$149.00 ➝ $167.00	-12.64%
8/1/2023	JPMorgan Chase & Co. Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target	Overweight ➝ Overweight	$190.00 ➝ $235.00	+20.14%
8/1/2023	TD Cowen Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target	Outperform ➝ Outperform	$195.00 ➝ $220.00	+12.22%
8/1/2023	Robert W. Baird Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target	Outperform ➝ Outperform	$180.00 ➝ $204.00	+3.84%
7/31/2023	Piper Sandler Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target	Overweight	$180.00 ➝ $220.00	+12.34%
7/31/2023	Piper Jaffray Companies Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target	Overweight	$180.00 ➝ $220.00	+12.34%
7/27/2023	Sanford C. Bernstein Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target	Market Perform	$175.00 ➝ $195.00	+0.26%
7/24/2023	Wells Fargo & Company Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target	Overweight	$210.00 ➝ $225.00	+17.22%
7/24/2023	Deutsche Bank Aktiengesellschaft Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target	Buy	$180.00 ➝ $210.00	+9.41%
7/20/2023	Credit Suisse Group Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target	Outperform	$200.00 ➝ $220.00	+12.76%
7/19/2023	Bank of America Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target	Neutral	$190.00 ➝ $210.00	+8.40%
7/11/2023	KeyCorp Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target	Overweight	$180.00 ➝ $200.00	+6.04%
6/23/2023	Tigress Financial Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target		$210.00 ➝ $225.00	+21.33%
6/12/2023	UBS Group Subscribe to MarketBeat All Access for the recommendation accuracy rating		Downgrade	Buy ➝ Neutral	$180.00 ➝ $190.00	+3.38%
6/5/2023	DA Davidson Subscribe to MarketBeat All Access for the recommendation accuracy rating		Downgrade	Buy ➝ Neutral	$193.00 ➝ $185.00	+3.02%
6/5/2023	58.com Subscribe to MarketBeat All Access for the recommendation accuracy rating		Reiterated Rating	Maintains
6/5/2023	Evercore ISI Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target	Outperform	$190.00 ➝ $210.00	+16.05%
6/2/2023	51job Subscribe to MarketBeat All Access for the recommendation accuracy rating		Reiterated Rating	Maintains
5/22/2023	Loop Capital Subscribe to MarketBeat All Access for the recommendation accuracy rating		Downgrade	Buy ➝ Hold	$180.00	+2.76%
5/17/2023	Fundamental Research Subscribe to MarketBeat All Access for the recommendation accuracy rating		Set Target	Buy	$183.86	+6.81%
5/5/2023	Monness Crespi & Hardt Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target	Buy	$174.00 ➝ $188.00	+13.40%
5/5/2023	Atlantic Securities Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target	Overweight	$180.00 ➝ $200.00	+20.63%
3/5/2023	The Goldman Sachs Group Subscribe to MarketBeat All Access for the recommendation accuracy rating		Initiated Coverage	Buy	$199.00	+31.76%
2/3/2023	Cowen Subscribe to MarketBeat All Access for the recommendation accuracy rating		Lower Target	Outperform	$200.00 ➝ $195.00	+29.29%
1/20/2023	National Bank Financial Subscribe to MarketBeat All Access for the recommendation accuracy rating		Lower Target	Outperform	$54.00	-60.51%
1/3/2023	BNP Paribas Subscribe to MarketBeat All Access for the recommendation accuracy rating		Downgrade	Outperform ➝ Neutral	$140.00	+7.75%
9/30/2022	Bank Of America (Bofa) Subscribe to MarketBeat All Access for the recommendation accuracy rating	Wamsi Mohan Subscribe to MarketBeat All Access for the recommendation accuracy rating	Downgrade	Buy ➝ Neutral	$189.00 ➝ $160.00	+12.30%

(Data available from 8/13/2018 forward. View 10+ years of historical ratings with our analyst ratings screener.)

AAPL Price Target - Frequently Asked Questions

What is Apple's consensus rating and price target?: According to the issued ratings of 35 analysts in the last year, the consensus rating for Apple stock is Moderate Buy based on the current 9 hold ratings and 26 buy ratings for AAPL. The average twelve-month price prediction for Apple is $198.86 with a high price target of $240.00 and a low price target of $54.00. Learn more on AAPL's analyst rating history.
Do Wall Street analysts like Apple more than its competitors?: Analysts like Apple more than other Computer and Technology companies. The consensus rating score for Apple is 2.74 while the average consensus rating score for computer and technology companies is 2.55. Learn more on how AAPL compares to other companies.
Is Apple being downgraded by Wall Street analysts?: Over the previous 90 days, Apple's stock had 4 downgrades by analysts.

Does Apple's stock price have much upside?: According to analysts, Apple's stock has a predicted upside of 10.56% based on their 12-month price targets.
What analysts cover Apple?: Apple has been rated by 51job, 58.com, Bank of America, Barclays, Canaccord Genuity Group, Canaccord Genuity Group, Citigroup, Credit Suisse Group, DA Davidson, Deutsche Bank Aktiengesellschaft, Evercore ISI, Fundamental Research, Jefferies Financial Group, JPMorgan Chase & Co., KeyCorp, Loop Capital, Morgan Stanley, Needham & Company LLC, Oppenheimer, Piper Jaffray Companies, Piper Sandler, Raymond James, Robert W. Baird, Rosenblatt Securities, Sanford C. Bernstein, TD Cowen, Tigress Financial, UBS Group, Wedbush, and Wells Fargo & Company in the past 90 days.

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This page (NASDAQ:AAPL) was last updated on 8/14/2023 by MarketBeat.com Staff

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